Company All Hands Logo + Animation

Objective:
Create a logo that can scale to 15+ languages to emphasize diversity within the company. Logo will also need to animate for a promo video we are creating.

Obstacles:
The turn-around time was just 4 days to create a logo in 16 different languages.

Process:
I was leading the design efforts along with another designer to create the branding for this event. We first established a color palette and shape of the logo. We then created a grid system that will work across most of the languages so we can use to create our typeface. Working closely with our translations team, we were able to create 16 unique logos for each languages that loosely translates to “all hands”. We then worked with our video production team to work on the storyboarding of the logo animation to ensure each languages can transform into the next.